"Trying to look good limits my life"

Stefan Sagmeister is one of the designers that Bloom most admires.

He received his MFA in graphic design from the University of Applied Arts in Vienna as a Fulbright Scholar, and a master's degree from Pratt Institute in New York.

Stefan is the founder of the New York based Sagmeister Inc. Since 1993, he has designed branding, graphics and packaging for clients as diverse as the Rolling Stones, HBO, the Guggenheim Museum and Time Warner. He is a five time Grammy nominee and actually won a Grammy for the Talking Heads boxed set. Stefan has won practically every important international design award.

In 2001 a best selling monograph about his work Sagmeister, Made you Look was published by Booth-Clibborn editions. Solo shows on Sagmeister Inc's work have been mounted in Zurich, Vienna, New York, Berlin, Tokyo, Osaka, Prague, Cologne and Seoul. He teaches in the graduate department of the School of Visual Art in New York and has been appointed as the Frank Stanton Chair at The Cooper Union School of Art, New York. Stefan lectures regularly all over the world.

HERE, with his wise words, you can get a glimpse of his great work and see how is doing it.

Check also this lecture:How Good is Good? - and come again when you're done.
You are always welcome at BLOOM!


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