Daltonic perception

Kelvin investigates today’s evolving perception and application of colour. Structured into chapters that each focus on a single colour, the book documents some of the effects of the deliberate use of colour in recent top quality design work. Alongside images of clear and distinctive colour allocation, Kelvin also includes more intricate and playful examples that illustrate contemporary colour combinations. This ensures that the reader is introduced to the subject of colour in an instructive as well as an associative and experimental way.

Colour currently plays an increasingly significant role in global visual communication. More than ever, colour is being deliberately utilized to give design projects, campaigns and brands their own distinctive style. Astonishingly until now hardly any publications exist that investigate today’s evolving perception and application of colour.

Colour, more specifically colour temperature, is measured in a unit called the Kelvin. The book Kelvin identifies which possibilities exist for the conscious use of colour. Each chapter relates to a colour: green, red, blue, yellow and orange as well as the achromatic “colours” black and white.

This comprehensive book contains recent, top quality design as well as exciting projects from photography, illustration and product design that work with colour in remarkable ways. In addition to images of clear and distinctive colour allocation, Kelvin also includes more intricate and playful examples that illustrate contemporary colour combinations. This structure ensures that the reader is introduced to the subject of colour in an instructive but also in an associative and experimental manner.


Each chapter in Kelvin starts with an essay or interview that puts the selected works in that section into context. The book also investigates complex subject areas such as classic colour theory, the meaning of colour in various cultures and the effect of colour in brand management.

With its current examples of striking creative work and insightful analysis Kelvin offers both usability and inspiration for professionals such as graphic designers and design studios but also anyone working in the fields of fashion, interior design, lifestyle and art.

Kelvin - Colour Today • Editors: R. Klanten, B. Br
PUBLISHER dgv* • ISBN: 9783899551969 • 24 x 28 cm • 320 pages • AVAILABLE SOON


[* Die Gestalten Verlag (dgv) specializes in developing content for aficionados of cutting-edge visual culture worldwide. The company is best known for the more than two hundred fifty books we have published that document and anticipate vital design movements for our own title list as well as customer publishing projects. dgv also provides curation, art direction, consulting, production, distribution and design services to international clients such as Volkswagen and Diesel. Always working directly with talented young designers and artists, dgv brings a deep understanding of visual culture on a global level to whatever we do and remains firmly committed to presenting visual trends with timeless substance. Our name provides insight into its philosophy: "die gestalten" is a German pun meaning both "the creatures" and "they design.]

2 Comments:

  1. Anonymous said...
    i love the cover!
    Bloom * Creative Network said...
    Yes, it's a very nice cover!

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